International Journal of Islamic Business and Management Review

Socio-Cultural Transformation of Saudi Arabia Under the Leadership of Muhammad Bin Salman

Nadia Azahra Hidayat — 2025-08-19

Purpose – This study aims to examine the purposes and implications of socio-political changes and cultural dynamics in Saudi Arabia under the de facto leadership of Mohammed bin Salman (MBS), particularly through the Vision 2030 reform agenda. The study explores how Vision 2030 reflects the tensions between modernization efforts and enduring political-cultural conservatism within Saudi society. Methodology – Using a qualitative exploratory approach and a descriptive-analytical strategy, the research draws on foreign policy theories by James N. Rosenau and Marijke Breuning to analyze how domestic reform is shaped by both internal dynamics and global pressures. Data were collected through a literature review of credible secondary sources, including official documents, public statements, and academic publications, and analyzed thematically through coding and contextual interpretation. Findings – The study finds that while Vision 2030 promotes social liberalization and national identity reconstruction, the reform process remains tightly governed by political authority and religious conservatism, revealing a sustained tension between progressive change and authoritarian continuity. Conclusion – These developments suggest that the reforms under MBS represent not a democratic transition, but a calculated modernization project that preserves state control while signaling change. Contribution/Novelty – This paper offers a critical perspective on Saudi Arabia's reform era, arguing that Vision 2030 operates as an ideological and hegemonic project, and provides insights into how culture becomes a contested space in authoritarian modernization processes.

Analysis of Customer Experience, Ease of Use and E-WOM User Satisfaction of the Wondr Application

Tasya Intana — 2025-08-30

The objective of this research is to investigate the individual and combined effects of customer experience, ease of use, and e-WOM on user satisfaction with the Wondr application at BNI USU Branch. A causal associative approach this function is used to check the relationship between these variables through quantitative methods. The population of this study includes users of the Wondr application, with a sample of 100 respondents selected using the convenience sampling method. The findings suggest that ease of use and e-WOM significantly and positively influence user satisfaction, both individually and together. The results showed that customer experience had no significant effect on user satisfaction (significance value 0.262 > 0.05), while ease of use and e-WOM had a significant effect. Ease of use (significance value 0.009 < 0.05) and e-WOM (significance value 0.007 < 0.05) are proven to have a positive and significant influence on user satisfaction. Overall, the variables of customer experience, ease of use, and e-WOM together have a significant effect on user satisfaction (significance value 0.000 < 0.05). The determination test result show that the adjusted R Square value 0.573 means that 57,3% of the factors that affect user satisfaction are explained by customer experience, ease of use, and e-WOM, while the remaining 42.7% can be caused by other factors not analyzed in this study.

Analysis of Implementation of the Livestock Control Policy

Widodo Widodo — 2025-09-29

This research is a qualitative descriptive study that aims to analyze the implementation of the Mukomuko Regency Regulation No. 9 of 2019 concerning Livestock Control and obtain an overview of the factors that support and hinder the implementation of the policy using the Edward III model framework (1984). The variables studied consist of communication, resources, disposition and bureaucratic structure. Data collection was carried out using observation methods, in-depth interviews and documentation. Data sources or key informants consist of the Head of Mukomuko City Sub-district, Satpol PP, Head of BMA (Customary Consultative Body), livestock owners, and the Mukomuko City Sub-district Community. Analysis uses the interactive model of Miles and Huberman (1992) and triangulation of sources and methods.

This study found that communication factors regarding livestock control policies in Mukomuko District were relatively minimal. Policy dissemination tended to be formal and limited, leaving most livestock owners unaware of the livestock control policies, resulting in minimal understanding, awareness, and compliance with these policies. The lack of resource support, including the number of implementers, their competence, facilities, budget, and incentives, coupled with the implementers' failure to implement sanctions and enforce the law effectively, led to a tendency for the community to ignore the regulations, indicating a low commitment from implementers to implement the policies. Public misunderstanding of the policy, minimal socialization, limited support for resources, budget, facilities and incentives, weak commitment and minimal bureaucratic coordination coupled with public views on the culture of livestock management that impacts economic losses, security, and order further exacerbate the obstacles faced in the implementation of livestock control policies in Mukomuko District, Mukomuko Regency. Therefore, in order to ensure effective implementation, communication innovation and budget support, facilities and incentives as well as community involvement are needed.

Selection Process And Business Layout At Self-Efficacy, Managerial Competence, Entrepreneurial Competence, MSME Performance

Syakhroni Harfan — 2025-10-03

Penelitian ini menyelidiki pengaruh efikasi diri, kompetensi manajerial, dan kompetensi kewirausahaan terhadap kinerja Usaha Mikro, Kecil, dan Menengah (UMKM) di Kota Pariaman, dengan mempertimbangkan tantangan dalam proses seleksi dan tata letak bisnis. Pendekatan metode campuran diterapkan, menggabungkan data kuantitatif dari 82 kuesioner skala Likert dan wawasan kualitatif dari wawancara mendalam dengan informan kunci. Temuan menunjukkan bahwa efikasi diri (β = 0,448), kompetensi manajerial (β = 0,403), dan kompetensi kewirausahaan (β = 0,121) memiliki efek positif dan signifikan terhadap kinerja UMKM. Model menjelaskan 52,0% dari varians (R² = 0,520). Hasil kualitatif mengungkapkan bahwa efikasi diri terkait dengan proses seleksi informal dan non-keterampilan serta pilihan lokasi yang didorong oleh kedekatan tempat tinggal atau nilai strategis yang dirasakan. Kompetensi manajerial tercermin dalam operasional yang dipimpin oleh pemilik karena kurangnya sistem terstruktur, dengan pengambilan keputusan yang seringkali didasarkan pada intuisi dan kendali mutu yang dipastikan dengan melibatkan masyarakat setempat. Kompetensi kewirausahaan muncul dalam keterampilan digital otodidak yang digunakan untuk meningkatkan pemasaran dan merespons tren pasar. Studi ini menyoroti perlunya perbaikan proses seleksi dan tata letak bisnis, di samping penguatan kompetensi individu, untuk mendorong kinerja UMKM.

Knowledge Management, Business Environment, and Entrepreneurial Orientation OnThe Performance of Small-Scale Restaurant Enterprises.

Zahid Nugrah Arafah — 2025-10-12

The issues surrounding the performance of small-scale restaurant businesses in Pariaman City prompted this research, which aims to examine Operational Management (OM) problems integrated with the influence of Knowledge Management (KM), Business Environment (BE), and Entrepreneurial Orientation (EO) on small business performance. This study employs a mixed-method approach, combining quantitative and qualitative research. Data was collected through Likert-scale questionnaires (91 respondents) and interviews with relevant informants. The results indicate that: (KM) has a positive and significant effect on Performance. (BE) has a positive and significant effect on Performance. (EO) has a positive and significant effect on Performance. The R² value of 0.795 for the Performance, the "good" category, indicating that approximately 79.5% of the variance in the dependent variable can be explained by the independent variables in the model. The low knowledge creation indicator in (KM) correlates with the need for supervision in business performance, reflecting that poor knowledge-sharing habits create information gaps among employees, leading to weak compliance with operational procedures. The low competition level indicator in (BE) relates to supervision needs in performance, suggesting that restaurants lack creative initiatives, neglect quality control, and fail to evaluate or innovate, increasing the risk of failure. The low innovation indicator in (EO) ties to supervision needs, indicating that a lack of innovative spirit affects fundamental aspects like hygiene and product quality.

Are Decisions About Household Consumption Always Made With Perfect Knowledge?

Herispon Herispon — 2025-11-29

Description – The economic concept explains that a person is considered to have perfect information and knowledge before or when consuming a product. However, there is no limit on how much information is known about the product.

Purpose – This study identifies individuals before or when making consumption decisions regarding a product.

Methodology – Using non-probability sampling and purposive sampling methods, sampling technique with mixed questionnaires (online and offline). Using a sample of 422 respondents spread across several regions and cities in Riau Province, using 44 indicators as a reference for product information answered by respondents.

Findings – Individual consumption decisions analyzed with the logit probability of reading, caring and knowing information about instant noodles were 0.7599 or 76 percent.

Originality/Novelty – This study shows that the information held by individuals in instant noodle consumption can be identified and its size and quantity.

Implications – On the other hand, consumption can occur when individuals do not have any information about a product, due to emergency conditions, individual negligence, or being deceived by producers, so individual caution and the role of the government are needed so that consumers are not harmed.

Effect of Digital Marketing Implementation Towards Muslim Fashion Brand Awareness And Brand Image

Arvin Enditya Putra — 2021-12-29

TDigital marketing has a positive impact on brand awareness and brand image. This can have a good effect on the economy as it can increase brand awareness and brand image of Muslim fashion brands. This good effect on the economy will translate into improved company performance in covid'19. This study aims to determine the influence of the company's digital marketing on brand awareness and brand image on covid'19 in Muslim fashion brands. This study uses multiple regression on panel data from a sample of 100 respondents based in Indonesia. The variable of this research is digital marketing in Muslim fashion brands, and other variables are brand awareness and brand image to see what effect digital marketing has on these variables in covid'19. The results of the study resulted in t value > t table and sig < 0.05 from each hypothesis that everything was declared accepted because t value > t table and sig < 0.05. This study shows that there is a significant influence on digital marketing on Muslim fashion brands on brand awareness and brand image in the covid'19 pandemic

International Trade Dynamics of Islamic Countries: An Analysis of Challenges and Opportunities Amid Global Economic Flows

Aan Sugianto — 2025-12-13

This study aims to analyze the challenges and opportunities of international trade of Islamic countries in the midst of global economic flows using a descriptive qualitative approach based on literature studies. Data was obtained from reports from international institutions such as the World Bank, IMF, OECD, and IsDB, as well as academic literature related to Islamic economics and international trade. The analysis was carried out through the integration of conventional trade theory, competitive advantage theory, and Islamic value approach based on the concepts of Maqāṣid al-Sharī'ah and Value-Based Intermediation (VBI). The results of the study show that the main challenges of international trade of Islamic countries include economic structural inequality, non-tariff barriers, fragmentation of halal standards, technological gaps, as well as delays in facing digitalization and green economy. However, great opportunities also open up through strengthening the digital economy, transitioning to green trade, Islamic finance innovation, and collaboration between OIC countries in building value-based trading systems. The integration of Maqāṣid al-Sharī'ah and VBI can be a strategic basis for Islamic countries to create a competitive, fair, and sustainable trading system. This research confirms that the success of the Islamic world in dealing with economic globalization is determined not only by structural reforms, but also by the ability to internalize Islamic values in international trade policies and practices. Thus, international trade between Islamic countries has the potential to become a new moral and economic force that is able to encourage the creation of a more balanced, inclusive, and civilized global economic order.

The Influence of Risk-Taking and Self-Confidence on MSME Performance

Reni Wijaya Wijaya — 2025-12-19

This study examines the influence of risk-taking and self-efficacy on the performance of MSMEs in Padang using a descriptive quantitative method and an ex post facto approach. Data was collected thru an online survey of 60 MSME actors using a standardized questionnaire. Data were analyzed using SPSS version 26 to test the relationship between variables. The results show that risk-taking and self- efficacy significantly influence MSME performance, assisting entrepreneurs in decision-making, strengthening competitiveness, and capitalizing on business opportunities. These findings indicate that psychological and sociocultural aspects play a significant role in the success of MSMEs. This research expands understanding of internal factors influencing the performance of small and medium-sized enterprises and provides recommendations for developing psychological-based training programs to promote MSME growth

Assessing the Effect of Green Supply Chain Management on the Triple Bottom Line at McDonald's Bandung

Muhamad Rafli — 2025-12-19

The development of the fast food industry, particularly McDonald's in Bandung, has had a significant impact on the environment due to the use of plastic packaging and production waste. With increasing awareness of sustainability issues, companies have begun adopting Green Supply Chain Management (GSCM) practices to mitigate these negative impacts. GSCM focuses not only on environmental aspects but also on economic and social performance, as reflected in the Triple Bottom Line (TBL) concept. This study aims to analyze the effect of GSCM implementation on TBL at McDonald's in Bandung, given the limited number of similar studies in Indonesia, particularly in the fast food sector. This study aims to: 1) test the positive effect of GSCM on TBL, 2) empirically determine the strength of organizational culture's influence in strengthening the relationship between GSCM and TBL, and 3) empirically determine the strength of organizational size's influence in strengthening the relationship between GSCM and TBL. This study used a quantitative approach with a survey method of 184 McDonald's employees in Bandung selected through purposive sampling. Data were collected through an ordinal-scale questionnaire and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to test validity, reliability, and relationships between variables. The study variables included GSCM (dimensions of internal management, green design, and green production), TBL (economic, social, and environmental performance), organizational size, and organizational culture. The results showed that GSCM had a significant positive effect on TBL. This finding aligns with McDonald's efforts to implement environmentally friendly policies, such as reducing plastic waste and using recycled materials, which have been shown to support business sustainability. This study provides practical contributions for businesses optimizing GSCM strategies to achieve sustainability, as well as academic contributions by enriching the literature on GSCM in the fast food industry. Suggestions for further research include expanding the sample to more diverse geographic regions and exploring mediating variables such as technological innovation to deepen the analysis.

The Interplay Between Quality of Work Life, Work Stress, and Performance Outcomes among Gen Z Employees

Bagas Bambang Pamujo — 2025-12-22

Purpose – The objective of this paper is to analyze the influence of Quality of Work Life (QWL) on employee performance by examining the mediating role of work stress among Generation Z employees in Solo. The objective of this study is twofold: first, to elucidate the inconsistent findings in prior studies regarding the impact of QWL on performance, and second, to identify the mechanisms through which work stress shapes this relationship.

Methodology/approach – The study utilizes a quantitative research design, employing data collected from 120 Generation Z employees in Solo through the administration of structured questionnaires. The data were analyzed using the Structural Equation Modeling–Partial Least Squares (SEM-PLS) approach to assess both direct and indirect effects between variables.

Findings –The findings reveal that QWL significantly influences employee performance both directly and indirectly. Work stress acts as a mediating factor, with higher QWL reducing stress levels, while excessive stress negatively impacts performance. These results highlight the importance of a supportive work environment in maintaining productivity and well-being.

Novelty/value – This study offers empirical evidence of work stress as a mediator between QWL and performance among Generation Z employees, providing insights for organizations to enhance work-life quality, reduce stress, and boost performance in the digital workplace.

Value-Based Trade Competitiveness: Maqāṣid al-Sharī‘ah, VBI, and the Challenges and Opportunities for OIC Countries

Ali Imron — 2025-12-27

Purpose – This study examines the structural challenges and emerging opportunities shaping international trade among Islamic countries within the context of global economic transformation. Methodology – Employing a descriptive qualitative approach based on literature from international institutions and scholarly sources, the analysis integrates conventional trade theory, competitive advantage perspectives, and Islamic economic principles grounded in Maqāṣid al-Sharī‘ah and Value-Based Intermediation (VBI). Findings – The findings indicate that OIC member states continue to face persistent constraints, including low export diversification, non-tariff barriers, fragmented halal certification systems, technological disparities, and limited readiness for digital and green economic transitions. These challenges collectively weaken trade competitiveness and inhibit effective participation in global value chains. Conversely, significant opportunities arise from the expansion of digital trade, renewable energy development, Islamic finance innovation, and strengthened intra-OIC cooperation. Conclusion – The study argues that integrating Islamic value-based frameworks with structural and technological reforms can enhance competitiveness, promote sustainability, and support a more coherent trade governance system. Contribution/Novelty – The contribution of this research lies in providing a comprehensive analytical framework that links empirical trade dynamics with normative Islamic principles, thereby offering strategic insights for developing value-oriented, inclusive, and resilient international trade policies among Islamic countries

Determinants of Gen Z Tourists' Intentions to Visit Coastal Areas: The Role of Attractiveness, Price Perception, and Tourism Amenities

Andre Mickael — 2026-01-03

The issue surrounding fluctuating visit intentions and environmental quality in coastal destinations prompted this study, which aims to examine the determinants of Gen Z tourists' intentions to visit coastal areas in Tangerang Regency, integrated with the influence of attractiveness, price perception, and tourism amenities. This study used a quantitative approach using a Likert scale questionnaire given to 215 Gen Z respondents. Analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results indicate that attractiveness, price perception, and tourism amenities positively impact the intention of Gen Z tourists to visit. The results indicate that natural beauty, unique features, and comfort are the main factors driving Generation Z’s intention to visit coastal destinations. Adequate facilities, such as sanitation, sewage systems, and parking areas, enhance visitor experiences and support sustainable tourism. However, challenges remain, including environmental degradation, inappropriate entrance fees, and insufficient infrastructure that hinder sustainability.

Determinants of Work Participation in Jambi Province: Analysis of Gender and Education Interaction

Evi Adriani — 2026-01-10

Participation in the labor market is a crucial indicator of community involvement in economic development; however, various barriers still hinder individuals from fully engaging in the labor force. Structural factors such as education and gender norms play a significant role in shaping labor force participation patterns. This study aims to analyze the determinants influencing labor force participation in Jambi Province, with a particular focus on the roles of education and gender. Employing a quantitative approach and logistic regression analysis, this research uses data from the 2023 National Labor Force Survey (Sakernas). The findings reveal significant differences in labor force participation between men and women, influenced by educational attainment and marital status. The study also found that women with higher education levels tend to be more active in the labor market, although marriage can be a constraint. These findings are expected to provide insights for policymakers in designing more inclusive programs that empower women and reduce gender disparities in the labor market in Jambi Province.

Creative Content of Madura Youtubers as A Source of Income In Review Of Islamic Business Ethics

Moh.Imron Maulana — 2026-01-10

This study aims to analyze the creative content management of Madura Youtubers, identify monetization mechanisms that are a source of income, and evaluate these practices based on Islamic business ethics principles. The research uses a descriptive qualitative approach with data collection techniques in the form of interviews, observations, and documentation of several Madura Youtubers who are active in producing digital content. The results of the study show that creative content management is carried out through the process of idea planning, theme development, audiovisual production, editing, and distribution strategies that highlight Madura's cultural identity. The source of income for Youtubers comes from AdSense, endorsements, sponsorships, and promotional cooperation with local MSME actors. However, this monetization mechanism also presents challenges, including reliance on YouTube's algorithm, revenue fluctuations, and the potential for ads that are not in line with sharia principles. An evaluation based on Islamic business ethics shows that most Madura Youtubers have applied the principles of honesty (ṣidq), justice ('adl), trust, and usefulness (maṣlaḥah), although there are still practices that need to be improved, such as the use of clickbait and less selective advertising settings. This study concludes that the creative and monetization practices of Madura Youtubers are basically in line with Islamic business ethics values, but require strengthening the aspects of transparency, content selectivity, and avoidance of syubhat elements. This finding is expected to be a reference for Muslim digital creators in developing content that is productive, economically valuable, and still in accordance with sharia principles.

Nafs Maturity as Foundation of Islamic Leadership, Work Behavior, and Organizational Performance

Sora Baltasar — 2026-01-17

This study examines how nafs maturity influences the internalization of Islamic leadership values and its implications for work behavior and organizational performance. Previous leadership and human resource management studies, including Islamic perspectives, largely emphasize structural and managerial factors, yet provide limited explanation for variations in employees’ responses to identical leadership values. Employing an analytically oriented qualitative literature review, this study synthesizes findings from reputable national and international journals in Islamic psychology, leadership, and organizational behavior. Qualitative content analysis is applied using a comparative and interpretative approach, mapping empirical findings onto the nafs typology (ammarah, lawwāmah, and muṭma’innah). The findings reveal that nafs maturity determines the depth of leadership value internalization, shaping self-control, Islamic work ethic, emotional regulation, and behavioral consistency. Higher nafs maturity is associated with deep internalization and sustainable performance, while lower maturity tends to result in formal compliance and passive resistance. This study highlights nafs maturity as a foundational internal mechanism linking Islamic leadership, work behavior, and sustainable organizational performance

Sustainable Influencer Marketing: Leveraging AI and AR Tools to Promote Green Lifestyles

Lina Tio — 2026-01-21

This study examines the integration of artificial intelligence (AI) and augmented reality (AR) technologies in sustainable influencer marketing campaigns, using Malaysia Palm Oil Board (MPOB) as a case study. The research explores how MPOB leverages digital tools to reshape public perception of palm oil sustainability through strategic influencer partnerships and immersive technologies. Based on desk research utilizing publicly available secondary data, this study addresses the gap in understanding how government-linked organizations employ AI-driven influencer selection and AR-enhanced content to promote environmental stewardship. The findings reveal that AI-powered analytics enable more precise targeting of eco-conscious audiences, while AR tools provide immersive experiences that enhance message credibility and engagement. This research contributes to the growing body of literature on sustainable marketing communications and provides practical insights for organizations seeking to balance commercial interests with environmental advocacy

The Effect of Reputation, Facilities, and Price Risk on Consumer Decisions to Use Vehicle Repair Services

Yulia Sari — 2026-02-01

The automotive industry in Indonesia is becoming increasingly competitive, particularly in after-sales services such as vehicle body repair. This study aims to analyze the impact of Reputation, facilities, and price on consumer decisions when choosing body repair services at PT. Astra International Daihatsu Tbk. Using a descriptive survey method, data was collected from consumers who had used the body repair services at the official workshop. The findings show that both Reputation and facilities significantly influence consumer decisions, although price remains the dominant factor. The majority of consumers feel that the price charged is not aligned with the quality of service received, and the facilities provided by the workshop are still considered inadequate. However, Reputation is acknowledged by a small portion of consumers, indicating the need for improvements in brand image and service quality.

This study suggests that PT. Astra Daihatsu should improve its service facilities and pricing to remain competitive, as well as enhance the workshop’s reputation to increase consumer satisfaction and loyalty.

The Influence of Agile Leadership, Rewards and Career Development on Employee Performance

Yafda Santany — 2026-02-01

Purpose – This study aims to identify and analyze the influence of Agile Leadership, Rewards, and Career Development on Employee Performance at the National Amil Zakat Agency (BAZNAS) of North Sumatra Province. Methodology/approach – The research employed a quantitative approach with an associative research method. The population consisted of all 31 employees of BAZNAS North Sumatra Province, and the sampling technique used was non-probability sampling. Data were collected through questionnaires distributed to all employees. Findings – The results indicate that Agile Leadership does not have a significant effect on employee performance, while Rewards and Career Development each have a positive and significant effect. Simultaneously, the three variables significantly influence employee performance. The adjusted R-square value of 0.880 shows that 88% of performance variation can be explained by these variables. Novelty/value – This research highlights the importance of reward and career development systems in enhancing employee performance in nonprofit organizations such as BAZNAS.

Labor Utilization Inefficiency: A Literature Review of Studies on Underemployment and Skills Mismatch in Indonesia

Arif Zulkarnain — 2026-02-05

This study analyzes the issue of labor utilization in Indonesia, which is still far from efficient. The main focus is on the phenomena of underemployment and skills mismatch as the fundamental issue of labor market inefficiency. Interestingly, although open unemployment statistics show very low figures, the productive capacity of most of our workforce has not been fully drawn into the labor market. This is reflected in the minimal working hours, low productivity, and the gap between educational qualifications and professional requirements. Through a literature review that synthesizes national data and international reports, this study finds that underemployment in Indonesia is based on structural problems, such as the strong influence of the informal sector and economic inequality between regions. Moreover, the phenomenon of over-education is a clear manifestation of human capital wastage. In summary, the efficiency of the Indonesian labor market cannot be assessed solely on the basis of formal unemployment figures; closer synchronization between the education system and industry needs is required.