Maharani, Ni Putu Surya, et al. “The Influence of Live Streaming, Online Customer Reviews, and Discounts on Impulse Buying Behavior on Tiktok Shop in Bali”. Husnayain Business Review, vol. 6, no. 2, May 2026, pp. 149-5, doi:10.54099/hbr.v6i2.1805.