From Sportsmanship to Business : The Influence of University Sports Experiences on Management Skills and Corporate Culture
DOI:
https://doi.org/10.54099/ijebm.v5i1.1700Keywords:
University sport, Managerial Kkills , Human Skills , conceptual skills, corporate culture, professional developmentAbstract
This study analyses the impact of university sports experiences on the development of employees' managerial skills, distinguishing between human and conceptual skills, and examines the moderating role of corporate culture. Based on a quantitative survey of 180 Tunisian employees from different sectors, the data were analysed using structural equation modelling (PLS-SEM). The results show that participating in university sports significantly strengthens managerial skills, with an amplified effect in organisations that promote innovation, continuous learning and collective engagement. This research highlights the potential of university sports as a strategic lever for professional development and emphasises the importance of an appropriate corporate culture to maximise this transfer of skills.
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