Vol. 4 No. 1 (2024)

Articles

• Five -Factor Model (FFM) of Personality Toward Adoption of Innovative Purchasing Indonesia Consumer Across Generation

  Anna Triwijayati,  Universitas Ma Chung,  Indonesia

  1-16

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  DOI : https://doi.org/10.54099/hbr.v4i1.909
  

• Management Practices and Performance of Projects of Forum for Women Development in Kabale District Uganda

  Kesiime Dorothy,  Kabale University ,  Uganda

  Agaba Moses,  Kabale University,  Uganda

  Kaaya Siraj,  Kabale University,  Uganda

  Turyasingura John Bosco,  Kabale University,  Uganda

  17-32

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  DOI : https://doi.org/10.54099/hbr.v4i1.724
  

• The Effects of Macroeconomics, Oil Prices, and Competitive Resources on LQ 45 Stock Returns

  Erna Garnia,  Universitas Sangga Buana,  Indonesia

  Deden Rizal Riadi,  Universitas Sangga Buana,  Indonesia

  Tahmat Tahmat,  Universitas Sangga Buana,  Indonesia

  Siti Riyyan Lisaumi,  Universitas Sangga Buana,  Indonesia

  33-42

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  DOI : https://doi.org/10.54099/hbr.v4i1.882
  

• The Effect of Marketing Strategy Implementation and Customer Behavior on Satisfaction and Trust and Its Implication on Loyalty in Non Recipient Health Insurance Participants

  Welly Surjono,  Universitas Sangga Buana,  Indonesia

  Eddy Jusuf,  Universitas Pasundan,  Indonesia

  Popo Suryana,  Universitas Pasundan,  Indonesia

  43-61

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  DOI : https://doi.org/10.54099/hbr.v4i1.922
  

• The Influence Of Independence, Professionalism, Individual Morality And The Effectiveness Of Internal Control On Fraud Detection

  Muhammad Adrian,  Universitas Muhammadiyah Jakarta,  Indonesia

  Nia Anggraini,  STIE Persada Bunda,  Indonesia

  Siti Bilqis Rasya Azzahra,  Universitas Muhammadiyah Jakarta,  Indonesia

  Erfa Okta Lussianda,  STIE Persada Bunda,  Indonesia

  62-75

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  DOI : https://doi.org/10.54099/hbr.v4i1.841