Effectiveness and Efficiency of the Application of Robotic Process Automation

Authors

  • Erwan Nugraha Telkom University
  • Maya Irjayanti Telkom University

DOI:

https://doi.org/10.54099/ijdms.v2i2.1396

Abstract

Implementing Robotic Process Automation (RPA) in the shipment handling process at the State-Owned Indonesian Logistics Service Provider (LSP) aims to improve operational effectiveness and efficiency. However, errors in delivery using RPA have been found, resulting in reduced customer satisfaction. These errors are generally related to incorrect shipment data obtained from the website. Therefore, this study focuses on evaluating the effectiveness and efficiency before and after the implementation of RPA. This study aims to analyze the impact of Robotic Process Automation (RPA) on the effectiveness and efficiency of company operations before and after the implementation of RPA at the State-Owned Indonesian Logistics Service Provider, particularly at the Central Post Processing Office. The method used in this study is a qualitative approach. Data was collected from websites related to delivery errors and through observation of the operational department at the State-Owned Indonesian Logistics Service Provider. The analysis was conducted by comparing the level of operational effectiveness and efficiency before and after the implementation of RPA to identify whether the implementation of RPA was in line with the company's expectations. The contribution of this research is to provide insights for State-Owned Indonesian Logistics Service Provider in improving the performance of the RPA system and designing improvement strategies to overcome existing challenges. It is recommended that the State-Owned Indonesian Logistics Service Provider continues to evaluate and develop the RPA system, including improving data quality and integrating supporting technologies to minimize delivery errors and increase customer satisfaction.

References

Abdi, C. P. (2021). Industri Logistik Tumbuh 40% Selama Pandemi Covid-19. https://katadata.co.id/berita/industri/60e6bc288f45c/industri-logistik-tumbuh-40-selama-pandemi-covid-19?utm_source=chatgpt.com

Acoba, F., Levine, A., Tousain, A., & Kaplan, D. (2019). Corporate Real Estate and Facilities Management in the digital world. 5.

Azis, A. M., & Irjayanti, M. (2024). Strengthening the accuracy and visibility of supply chain management data in the coffee industry. Cogent Business & Management, 11(1), 2380811.

Creswell, J. W., & Creswell, J. D. (2022). Research design-international student edition: Qualitative, quantitative, and mixed methods approaches. SAGE Publications Limited.

Edo, J. J. R., & Hendayani, R. (2023). Pengaruh E-Service Quality terhadap Continuance Intention Dengan Perceived Trust, Customer Satisfaction, Attitude, dan Effort Expectancy sebagai Variabel Intervening (Studi Pada Pengguna Aplikasi LinkAja di Kota Bandung). Jurnal Mirai Management, 8(1), 102–116.

Efendi, D. (2019). Manajemen Operasional, Perpustakaan Nasional RI : Katalog Dalam Terbitan Susunan Tim Penyusun. http://repository.unas.ac.id

Fernando, D., & Harsiti, H. (2019). Studi Literatur: Robotic Process Automation. JSiI (Jurnal Sistem Informasi), 6(1), 6. https://doi.org/10.30656/jsii.v6i1.1071

Geekgarden. (2025). Hemat Waktu dan Biaya, Temukan Solusi RPA yang Tepat Bersama Kami! https://geekgarden.id/insight/solusi-rpa/

Gružauskas, V., & Ragavan, D. (2020). Robotic Process Automation for Document Processing: a Case Study of a Logistics Service Provider. Journal of Management, Vol. 36(No. 2), 119–126. https://doi.org/10.38104/vadyba.2020.2.16

Harahap, S. F., & Tirtayasa, S. (2020). pengaruh Motivasi, disiplin, dan kepuasan kerja terhadap kinerja karyawan di PT. angkasa pura II (persero) kantor cabang kualanamu. Maneggio: Jurnal Ilmiah Magister Manajemen, 3(1), 120–135.

Heizer, J., Render, B., & Munson, C. (2020). Operations management, Sustainability and Supply Chain Management 13e. UK: Harlow.

Novelni, D., & Sukma, E. (2021). Analisis langkah-langkah model problem based learning dalam pembelajaran tematik terpadu di sekolah dasar menurut pandangan para ahli. Journal of Basic Education Studies, 4(1), 3869–3888.

Oktavia, N. A. (2021). Selective Buying Motives Pengguna Produk Outdoor Merek Eiger (Studi Kasus Pada Mahasiswa Di Jombang). http://repository.stiedewantara.ac.id/id/eprint/1994

Sutarman, R. S. (n.d.). THE ROLE OF MANUFACTURING SUPPLY CHAIN ANALYSIS IN MEETING CUSTOMER NEEDS OF BATIK SHIRT.

Widyanesti, S., & Masyithah, S. (2018). Pengaruh Supply Chain Management Practices Dan Marketing Capability Terhadap Firm Performance Melalui Competitive Advantage. MIX: Jurnal Ilmiah Manajemen, 8(2), 208–227.

Yusuf Muhammad, A., & Soediantono, D. (2022). Supply Chain Management and Recommendations for Implementation in the Defense Industry: A Literature Review. International Journal of Social and Management Studies (Ijosmas), 3(3), 63–77.

Downloads

Published

2025-09-20

How to Cite

Nugraha, E., & Irjayanti, M. . (2025). Effectiveness and Efficiency of the Application of Robotic Process Automation . International Journal of Digital Marketing Science, 2(2), 123–133. https://doi.org/10.54099/ijdms.v2i2.1396

Issue

Section

Articles