Analysis and Evaluation of Financial Technology Literacy Training Case Study: INFINITY Goes to Campus 2024 at IPB University

Abstract

Purpose – This paper aims to evaluate a financial literacy seminar program through reactions, learning, behavior, outcomes, returns, and managerial implications.

Methodology/approach – A study that included information on reactions, learning, behavior, outcomes, returns, and managerial implications was used to collect data from 207 seminar participants.

Findings – It was found that. In the evaluation with the Kirkpatrick Evaluation Model, the reaction level participants were very satisfied with the implementation of the program, the learning level participants experienced increased knowledge and skills, the behavior level participants had the confidence to recommend fintech services, and the result level the majority of participants were willing to recommend the program to colleagues.

Novelty/value – Since students are the next generation of the nation, it is important to facilitate and evaluate their understanding of financial technology in order to minimize the risk of fraud in the use of fintech.